I believe that every living thing deserves to be supported to experience the best possible version of its life.
I have had the privilege of working and sharing my life with some of the most brilliant individuals through my eighteen-year career as a professional photographer.
Family portraits have supported me in one way or another to establish a number of ventures through which I have been able to express my love for photography, travel, and mentorship
Creating content that reshapes the ideology of Africa to the world.
To endeavor in transforming lives through arts
My first experience with business was a family business as a salesperson selling school bags. I was determined to do more with my life. I got my first experience with photography when I got employed in a photography studio at Nairobi. I gained skills in photography and was finally able to borrow a camera since I couldn’t afford to buy one and started a door-to-door photography business in Kangemi. 16 years on I am blessed to run a system of creative business in photography, makeup artistry and training.
The most important and impactful decisions I have made during my career have been inspired wholly or in part by my mentors and other people I have looked up to for direction. I have subsequently taken up the role of mentoring many young people to help point them in the right direction towards achieving their goals.
One of the best ways to empower youth in developing countries is to create employment opportunities that boost their skills and inspire them to start their own ventures. It is basically teaching them to fish as opposed to giving them fish.
Conservation to me means preserving the things that preserve us. It means going against the destructive forces that threaten the quality and state of our existence.
Through my career in photography, I have had the privilege of working with people who care about the environment and have dedicated their life to combating the forces that try to destroy it.
I use my skills in content creation to promote the conservation agenda and to support the various organizations dedicated to conservation by showcasing their good work to the public.
Through my experience in content creation and creative economy, I have been invited to different panelist forums to advise and recommend what needs to be implemented in creating stories of different products. With different innovations, I have built through my photography business, I have helped start-ups develop ideas, transform them into a business and sustainable brands that can compete in the global market.
Through my career, I have come to the realization, obvious as it may be, that in the whole scheme of things, being human is the most important thing on earth. Each human being has the capacity for deliberate positive change in the world through the smallest efforts.
This implies that the challenges we face, the depletion of natural resources on earth, the extinction of species and climate change among others are not so much as a result of a few humans destroying the environment as majority of humans unaware or unable to perform their deliberate, positive part.
The projects I undertake focus majorly on showcasing the beautiful relationships between people and the environments they live in and the small efforts they make to sustain them, sometimes in the most unlikely places on earth.
I travel with organizations undertaking humanitarian missions and use photography as my pen to transform their social way of living into economic activities with resources they already have.
My content has been donated to Kenya Wildlife Services for marketing on their social media channels, billboards, and their website. We have also been published on several online publications such as the prestigious BBC Wildlife Magazine. Our images have won several accolades and awards as well.
In the year 2018, I designed a coffee table book called Asili Yetu Africa around wildlife, culture, tourism, and conservation. It is an 80-page book that can be used as a souvenir or a gift. Many of our images have been showcased at our Versatile Art Gallery where we raise funds to run our projects.
Further, we partnered with Kenya Wildlife Service for an initiative called #PhotographyInTheWild.
This created a revolution of upcoming photographers and other creatives on how to tell positive stories about Kenya. This project is monthly and we do game drives at Nairobi National Park and other parts of the country as we teach both photography and conservation.
Versatile photographers won the Photography Solution of the Year Award at the Africa MICE Awards 2019 held at the Global MICE Summit. The achievement is proof of the exemplary performance and dedication of Versatile Photographers to giving clients the best professional service. It is also a reminder that excellence is the only way to achieve and meet expectations in a competitive global market
The Africa MICE Awards recognize industry players that are innovative in organizing business events and whose expertise and service levels meet global standards. It comprises four categories: Event Excellence Awards, Suppliers Excellence Awards, Industry Achievement Award, and the Individual Award category.
Asili Yetu Afrika ( Coffee table book)
Asili Yetu Afrika is a compilation of curated images taken by our creative lead photographer over his photography career that clearly presents the history and heritage of Kenya.
The book is based on the fact that there is a clear gap in African history.
As far as most Africans know, colonial history is our main history.
This has led to an enduring identity crisis and an understated inferiority complex in relation to other people around the world.
This book is part of efforts to explore and attempt to present elements in our present world that can help us connect with our true history as Africans. It is also an appreciation and preservation of the gift of the present, progressive times we live in.
The coffee table book is available for sale at Ksh 20,000 to individuals, embassies, government, and non-government institutions as a souvenir gift to visitors in our country. The proceeds go to a kitty for needy students who want to study photography.
Obama Portrait Donation (CSR)
At Versatile Photographers, transforming lives is our foremost undertaking. It is the reason why we strive to attain the highest professionalism, create memorable experiences and portray the beauties of life to the world through photography and video. In that same spirit, corporate social responsibility comes first. Versatile Photographers runs a CSR drive of donating an Obama portrait captured by C.E.O David Macharia to schools with motivating captions written on it in order to motivate and inspire learners.
The portrait, printed on a high-quality wooden mount, is also sold at $200. Funds collected go to Versatile School of Photography to support youth who want to learn photography and entrepreneurship skills in the creative economy. The portraits can be displayed in offices, libraries, corridors, halls, cafeterias, hubs, etc.
Companies and institutions can participate in this mission by buying the portraits; therefore contribute to trans-form lives of upcoming creatives creating jobs for others.